Traditionally, male customers were thought to dominate the outdoor industry. REI and Eventus recognized that over 46% of participants in outdoor activities are female—and that is something that should be celebrated.
RESULTS
MEASURED IN
MOMENTS
We distill the spirit of your brand into
authentic moments that matter.
Our clients have one thing in common...
They want, “I can’t wait to tell my friends about this”, moments—and that’s not easy. Then again, the brands we work with love a good challenge.
CASE STUDIES
INSIGHTS THAT
UNLOCKS POTENTIAL.
See Our Results
- 3 multi-day events in hot spots across the nation
- 400+ attendees at each event
- 200 + activities based on REI’s female customer profile
BUILDING LIFETIME LOYALTY
THROUGH AUTHENTIC EXPERIENCES
We invited TNF’s most valuable customers a chance to join the brand for a day of outdoor exploration, music, and community—strengthening brand loyalty for years to come.
See Our Results
- Over 10k applications from TNF brand loyalists
- $11K of in-kind product donations, 8 brand partners, and 2 world-class athletes secured through the extensive outdoor network of Eventus
MULTIPLYING IMPACT
WITH THE RIGHT PARTNERS
Eventus brought together 27 brand partners in less than five months to produce classes and programming for Land Rover’s weekend adventure festival.
See Our Results
- Over 19K in-person engagements on-site
- 28 hands-on classes including climbing, knot tying, slacklining, and foraging
- 1.8M+ impressions through social and digital channels
PRODUCING MEMORABLE
MOMENTS WITH PRECISION
Eventus orchestrated a one-day event in the middle of downtown LA, featuring an Olympic sized track, interactive booths, and live music to celebrate Athleta and Olympic athlete, Allyson Felix.
See Our Results
- 1.2M estimated pre-event social marketing reach
- 1000+ attendees joined us for a day of celebration
- 13 brand partners, including leading gear companies and nonprofits
BUILDING AUTHENTIC
CONNECTIONS WITH CUSTOMERS
We worked hand-in-hand with Airbnb on the development of their Olympic & Paralympic Online Experiences, identifying athletes and coordinating everything from contracts to experiences.
See Our Results
- Almost 100 Olympic athletes contracted as experience hosts
- Curated intimate gatherings based on each Olympian’s unique interests and skill sets
