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CASE STUDIES

AWARENESS + TRIAL

Drip Drop

BRAND IMMERSION

Teva

EVENT PRODUCTION

BROOKS XC CHAMPIONSHIPS

High School XC Regional Series & National Championships

Brooks Running knows Eventus easily turns complex logistics into flawless experiences. That's why they partnered with us to produce the Brooks XC Championships on a compressed timeline. From course setup to race-day execution, Eventus delivered a seamless competition showcasing the nation's top high school runners.

 
 
 
 

4.1M

Views on Instagram demonstrating strong reach and platform visibility

142K

Interactions that showed high levels of audience engagement.

59%

of traffic came from users aged 13-24, highlighting a predominantly Gen Z audience

4.1M

Views on Instagram demonstrating strong reach and platform visibility

142K

Interactions that showed high levels of audience engagement.

59%

of traffic came from users aged 13-24, highlighting a predominantly Gen Z audience

BRAND RELATIONSHIPS

XPLR PASS TRAIL DAYS

Building Brand Relationships Through Inspiration & Education

We tapped into The North Face’s loyalty program inviting guests to enter for a chance to claim a coveted spot joining TNF for a day of outdoor exploration, art, music, and community in their area.

 
 
 
 

10k+

customer event applications via The North Face’s loyalty program

400+

attendees became brand advocates after a day of hiking, music, and community

8

brand partners elevated the experience for attendees, providing in-kind product for welcome bags

10k+

customer event applications via The North Face’s loyalty program

400+

attendees became brand advocates after a day of hiking, music, and community

8

brand partners elevated the experience for attendees, providing in-kind product for welcome bags

PARTNER + SPONSORSHIP INTEGRATION

4xFAR FESTIVAL

Multiplying Impact with Bespoke Partnerships

We connected 27 brand partners in less than five months to produce classes and programming for a weekend adventure festival featuring Land Rover.

 
 
 

19,500

engagements by event participants in activations that highlighted Land Rover’s spirit of adventure

1.8M+

impressions from media partner, Outside, on social and media channels

$10K+

of partner-provided gear distributed to attendees, ensuring long-term memories of this epic event

19,500

engagements by event participants in activations that highlighted Land Rover’s spirit of adventure

1.8M+

impressions from media partner, Outside, on social and media channels

$10K+

of partner-provided gear distributed to attendees, ensuring long-term memories of this epic event

BRAND ACTIVATION

ALLYSON FELIX RACE FOR CHANGE

Revitalizing Athleta’s Brand Base

We created a one-day event celebrating the career of Olympian and activist, Allyson Felix, gathering in downtown LA for a day of 100-meter track races, interactive booths, and live music celebrating female athletes of all ages.

 
 
 

1000+

attendees joined us for a day of celebration with Olympian, Allyson Felix

1.2M

estimated pre-event social marketing reach built interest and participation

$10K+

of partner-provided gear from nationally recognized brand partners for welcome bags, refreshments, and on-site activations

1000+

attendees joined us for a day of celebration with Olympian, Allyson Felix

1.2M

estimated pre-event social marketing reach built interest and participation

$10K+

of partner-provided gear from nationally recognized brand partners for welcome bags, refreshments, and on-site activations

AWARENESS + TRIAL

PRODUCT TRIAL CAMPAIGN

Making brand intros that last.

Eventus coordinated partnerships and delivered experiences introducing DripDrop to its most valuable future customers across the country.

 
 
 

700K+

Drip Drop samples distributed to targeted consumer segments

7

partnerships with nationally recognized brands

38%

increase in DTC and in-store sales within target DMA

700K+

Drip Drop samples distributed to targeted consumer segments

7

partnerships with nationally recognized brands

38%

increase in DTC and in-store sales within target DMA

BRAND IMMERSION

IMMERSIVE FESTIVAL CAMPAIGN

We didn’t just bring people to the trail — we brought them into a brand experience.

Teva wanted to deepen its relationship with long-time brand lovers and first-time festival friends. To do this, they needed more than just foot traffic, they needed qualified data, authentic feedback, and a seamless way to measure impact.

 
 
 

$14k+

in on-site sales revenue, driven by product demo excursions

1,273

emails provided for customer follow-up campaigns

400+

product demos on-site, including 150 guided excursions

$14k+

in on-site sales revenue, driven by product demo excursions

1,273

emails provided for customer follow-up campaigns

400+

product demos on-site, including 150 guided excursions